Brand Strategy that Sparks Growth
You deserve a strategy that connects—not just converts. At Ember & Rise, we help founders clarify their brand voice, map out growth pathways, and design funnels that flow. From Atlanta to Alpharetta and beyond, our brand strategy services are trusted by wellness brands, CPG startups, gyms, and service-based founders who want to scale with clarity and soul.
Brand Strategy that Sparks Growth
You deserve a strategy that connects—not just converts. At Ember & Rise, we help founders clarify their brand voice, map out growth pathways, and design funnels that flow. From Atlanta to Alpharetta and beyond, our brand strategy services are trusted by wellness brands, CPG startups, gyms, and service-based founders who want to scale with clarity and soul.
Brand & Growth Strategy Services
Brand Foundations
- Mission, vision, values
- Ideal customer avatar creation
- Competitive positioning
- Voice & tone development
Messaging That Moves
- Brand storytelling frameworks
- SEO & AEO (AI) optimized messaging
- Visual identity
Growth Strategy
- Funnel planning and customer journey mapping
- Offers and lead magnet strategy
- Paid media + organic content alignment
Our Approach
We don’t do templates. We co-create clarity.
We work side-by-side with visionary founders to design a brand that’s rooted in truth—and engineered to grow. Strategy at Ember & Rise isn’t a checklist—it’s a spark that becomes a movement.
⦿ 1:1 Deep-Dive Discovery
⦿ Strategy Storyboarding
⦿ Emotional + Analytical insight
⦿ Cinematic thinking meets business logic
Why It Works
When your brand is aligned, growth gets easier.
Clients have used our brand strategy process to…
60% sales boost during Cyber Week for a national CPG brand
(We built the campaign. They broke records.)
25x return on ad spend from a full-funnel launch campaign
(Industry standard is 4:1. We don’t do average.)
2x eCommerce revenue month-over-month without increasing ad spend
(All strategy. No extra dollars.)
6.3% click-through rate on Meta ads for a wellness coaching program
(That’s 7x the industry average)
50% lower cost per view on YouTube ads
Strategic targeting = more visibility for less money
Why It Works
When your brand is aligned, growth gets easier.
Clients have used our brand strategy process to…
60% sales boost during Cyber Week for a national CPG brand
(We built the campaign. They broke records.)
25x return on ad spend from a full-funnel launch campaign
(Industry standard is 4:1. We don’t do average.)
2x eComm revenue month-over-month without increasing ad spend
(All strategy. No extra dollars.)
6.3% click-through rate on Meta ads for a wellness coaching program
(That’s 7x the industry average)
50% lower cost per view on YouTube ads
(Strategic targeting = more visibility for less money)
Frequently Asked Questions
A brand and growth strategy is the full-funnel roadmap that helps your business stand out and scale. We help you clarify your positioning, streamline your offers, and attract your ideal audience through strategic marketing—so your content, ads, website, and messaging all work together. Whether you’re in Alpharetta, Roswell, Johns Creek, or anywhere nationwide, this is the foundation of sustainable growth.
We work with a wide range of businesses—from local service-based businesses in Alpharetta, Johns Creek, Cumming, Sandy Springs, and Suwanee to national wellness and CPG brands. While we love working with Georgia-based founders, our growth strategies are designed to work at scale.
We just happen to know the Alpharetta brand strategy market well — and many local brands love our hands-on, integrated approach.
Yes. While we specialize in ongoing partnerships and full-funnel execution, we also offer consulting for launch strategy, offer mapping, funnel builds, and performance audits.
We collaborate with trusted visual designers and can build full brand identity systems as part of a larger strategy package, but only when it supports long-term business growth.
Yes, if you implement it. Strategy without consistent action won’t move the needle. That’s why we build you a roadmap that’s actionable, integrated, and performance-minded. We also offer done-for-you monthly retainer services to bring the plan to life across ads, content, social, and website.
Let’s craft a brand story worth scaling.
Book a free strategy call—we’ll uncover what’s next, together.