Performance Marketing That Turns Spend Into Scale
From Google to Meta to YouTube, Ember & Rise is a creative performance marketing agency helping brands turn paid traffic into real growth
Most ads don’t fail - the system does.
We hear it constantly:
“We’re spending so much money, but we’re not seeing results.”
That’s because most agencies stop at the ad.
We take a different approach:
We don’t just launch ads – we design the entire customer journey
We connect clicks to offers, landing pages, and real conversions
We don’t hide behind dashboards – we explain what’s working, what’s not, and why
This is performance marketing the way it should be: clear, strategic, and accountable.
Want better ROI from your ad spend?
You don’t need more ads – you need a smarter system.
Paid Media Platforms We Manage
Meta Ads (Facebook & Instagram)
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Lead generation & booked calls
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Website traffic with intent
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Product sales & eCommerce growth
- Creative strategy + testing support
Google Ads
High-intent search campaigns
Performance Max & local search ads
Retargeting with ROI in mind
Conversion tracking
YouTube Video Ads
Scroll-stopping, story-driven creative
Video strategy & scripting support
Built to educate, build trust, and convert
Conversion & Optimization Support
Landing Page Optimization
Sales funnel and offer alignment
CRO (conversion rate optimization) best practices applied
E-commerce and service-based sites
Lead Tracking & Reporting
Clear reporting on real leads
End-to-end tracking from click to conversion
Transparent insights you can actually use
Thoughtful Strategy. Hands-On Execution.
When you work with Ember & Rise, you’re not passed between teams or handed off to a junior account manager. You’ll work directly with Melissa (CEO & Chief Strategist) shaping strategy, reviewing performance, and making clear, informed decisions together. Her background spans brand strategy, paid media, and growth marketing across founder-led and scaling brands, and she stays closely involved because that’s where the best work happens.
We look at performance as a connected system, not a single channel. Before scaling spend, we evaluate the full picture – your offer, messaging, creative, landing pages, and conversion path – and make sure everything is aligned. When those pieces work together, marketing feels less reactive and results come more naturally.
Campaigns are reviewed weekly, with ongoing testing and refinement based on what the data is actually showing. You’ll always know what’s working, what’s being tested, and why each decision is being made.
Results That Rise
A strategic overhaul that unlocked measurable expansion.
Our Performance Marketing Process
Step 1: Audit & Strategy
We get to know your business, goals, audience, and current performance.
Step 2: Funnel & Offer Review
We assess whether your system is ready to scale and fix leaks before spending ad money.
Step 3: Campaign Buildout
Custom campaigns, creative strategy, targeting, and landing page alignment.
Step 4: Optimize & Scale
Weekly reviews, ongoing testing, and performance-driven scaling decisions.
FAQs
What platforms do you manage?
We manage Google Ads (Search, Display, Performance Max), Meta (Facebook & Instagram), YouTube Ads, and Amazon Ads. We also support landing page and funnel optimization to improve conversion rates.
Will I see results right away?
Most clients see traction within weeks. Some require a few months of testing and refinement. Our focus is sustainable, profitable growth – not short-term spikes without a strong foundation.
Can you audit our current account first?
Yes. We offer standalone performance audits to identify wasted spend, missed opportunities, and next steps.
Do you work with local businesses in North Atlanta?
Yes. We’re based in North Atlanta and proudly serve businesses in Johns Creek, Alpharetta, Roswell, Sandy Springs, and Cumming, as well as brands nationwide.
Stop Guessing With Your Ad Spend
Book a free strategy call and we’ll walk through what’s working, what’s not, and where real opportunity lives.