The Story Behind the Spark

Ember & Rise helps mission-driven brands grow through bold strategy, cinematic storytelling, and magnetic creative that moves people—and revenue.

Book A Free Strategy Session

The Story Behind the Spark

Ember & Rise helps mission-driven brands grow through bold strategy, cinematic storytelling, and magnetic creative that moves people—and revenue.

Book a Free Strategy Session

Strategy That Sparks. Stories That Stick.

The truth? Most brands are either guessing—or playing it way too safe.
We’re here to change that.

At Ember & Rise, we blend sharp marketing strategy with cinematic storytelling to create content that actually connects. We’re not chasing trends. We’re building brands that feel real, bold, and impossible to ignore.

And in a world flooded with AI-generated sameness, we believe in balance.
Automation is powerful—and we use it. But resonance comes from real connection.
From stories with heart. From relationships built on trust and truth.

Some things still need a human voice. Preferably one with taste.

Ready to See What We Can Do for You?

Built by a Strategist.
Powered by a Creative Circle.

Ember & Rise was founded by Melissa Hwang, a strategist, brand architect, and lifelong storyteller with a sharp eye for what sells and what sticks. With 15+ years leading marketing for DTC, wellness, lifestyle, and CPG brands, she’s launched products, built funnels, and created campaigns that spark movement—not just clicks.

We collaborate with a tight-knit network of creatives and filmmakers—including pros from TV and film—to build lean, powerful teams around your brand’s goals.

MEET MELISSA

We’ve Helped Build…

Ember and Rise Growth marketing | Wellness marketing

25x Return on Spend

A wellness brand’s ad campaign with a 25x return on spend.

Ember and Rise Growth | ecommerce marketing

2x Ecomm Revenue

An eComm strategy that doubled revenue without more budget.

Ember and Rise Growth - performance marketing for CPG brands

60% Sales Boost

A CPG launch that boosted holiday sales by 60% year over year

More stories coming soon—want to be one of them?

Book a Strategy Session →

Let’s Build Something That Sticks.

In your strategy session, we’ll dig into your brand and marketing ecosystem—identify what’s working, what’s not, and where the untapped opportunity lives. No fluff. Just clarity, momentum, and an honest look at what’s possible.

Book Your Free Strategy Session